95% of shoppers pick tech-based help over in-store sales staff. Welcome to the age of the digital DIY shopper. The survey, recently unveiled by the folks at HRC Retail Advisory, suggests more shoppers are seeking help from technology – namely smartphones and social media – instead of salespeople when hunting for the perfect product in a store. Read the full blog for more insights on the impact of Retail Store Network outages and SD-WAN failover solutions to avoid them.
It’s no secret the way consumers shop has dramatically changed within the last 5 years and is going to continue to evolve with the rise of new technologies. Software Defined Networks, or SD-WAN, is a powerful technology for retailers looking to elevate their in-store shopping experiences while also saving on operational costs. This blog discusses three emerging retail technology trends and how VINO SD-WAN powered by TELoIP is enabling the store of the future.
Why Retailers Need Unbreakable Store Connections… The retail industry has passed through multiple evolutionary phases since the dawn of the internet. Innovative technologies continue to boost retail efficiency – particularly in areas like POS, CRM, inventory management and online sales. While business processes have improved, these technologies make retailers totally dependent on internet access. The result of this digital transformation is an urgent need for unbreakable store connectivity to ensure non-stop retail operations.
With shoppers demanding more innovative and immersive shopping experience, it’s clear that the Retail Digital Transformation is already underway. The retail CIO’s challenge is to build a secure ‘always-on’ network that’s cost-effective and has plenty of bandwidth to deliver an immersive omnichannel customer experience. Our business partners are helping retailers meet this challenge in and beyond, with affordable cloud-managed store networks powered by the TELoIP Cloud. To learn more contact TELoIP today at 877-783-5647 or 416-203-7838, or sign up for free webinar on the Retail WAN Transformation – from MPLS to SD-WAN.
Thu, Aug 31, 2017 2:00 PM – 3:00 PM EDT
Today’s shoppers are not only aware of innovative technologies, but they are also active users of these technologies. Hence, they’re also referred to as digital or Omni-shoppers. The retail industry is experiencing digital transformation at a mind-boggling speed. You should expect the evolution over the next five years to progress at a rate not seen in the last fifty years. Shoppers are literally carrying retail in their pockets. These changes have created a challenge for traditional retailers to understand the substantial impact of digital in retail and devise strategies to win the market.
In the era of the digital shopping experience, one of the costliest brick-and-mortar retail mistakes is downtime. In-store network connectivity is increasingly at the center of both the buyer’s journey and point-of-sale payment transactions. The retail industry average cost of downtime is estimated at $4,700 every minute so if you’re not connected, you’re not only losing cash but you’re also losing customers. By offering increased bandwidth and reliability, SD-WAN is enabling Retail CIOs to move beyond basic network reliability so they can focus on omni-channel initiatives that deliver a rich digital in-store experience for shoppers.