The Forgotten WAN
Following the market dominance of MPLS, enterprise networking is now in the midst of a massive market disruption that is being created by SD-WAN. Even major MPLS carriers are getting in the game by adding “Managed SD-WAN” to their WAN product mix right alongside their trusty old MPLS services. MPLS hybrid solutions are a great fit for larger enterprise customers, but small and medium businesses have specialized requirements. What the SMB market needs is an SD-WAN solution with broadband-per-megabit pricing that provides maximum cloud versatility, and a deployment model that won’t strain limited IT resources.
Consider that many small businesses could never afford MPLS in the first place, so they’ve been making due with various forms of broadband VPN solutions. Meanwhile, in the mid-market we’re finding many customers are struggling with high-cost and even high-latency on their existing MPLS WAN. To make thing worse, these legacy WAN alternatives were never designed to facilitate SMB cloud adoption for mission-critical applications. When it comes to meeting their network requirements for security, speed and performance it’s easy to see why many SMBs feel like the forgotten WAN.
SMBs are hungry for every advantage they can get, and being small often allows you to be more nimble. Public cloud business applications, like Salesforce, are helping SMBs maximize their productivity through enterprise grade software with no private infrastructure required. With pay-as-you-grow pricing, these public cloud applications are sold as a service, enabling the SMB to avoid upfront cash outlays. The only drawback for public clouds is they are delivered over the Internet, which means SMB cloud productivity is suddenly contingent on the uptime and performance of their broadband access circuits.